'I'm a Mormon' Campaign

The Church's national media campaign called “I’m a Mormon” includes television spots, billboards, and ads on buses and on the Internet. The ads give a glimpse into the lives of Latter-day Saints from all over the world and refer people to the website, where they can read the profiles of tens of thousands of Mormons, chat live with representatives who will answer questions about the faith and watch dozens of videos about members of the Church.

Related stories:

‘On Faith’ Blog: The Real Mormons Behind TV Advertising (31 October 2011)

“I’m a Mormon” Media Campaign Expands Across United States and Australia (3 October 2011) “I’m a Mormon” Effort Launches in New York City (16 June 2011)

New Brings Mormons to the Forefront (15 July 2010)


October 2011 World Report: "I'm a Mormon" Campaign

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